A citation is any place on the internet where your business name, address and phone number appear together. Think Yell, Thomson Local, Yelp, Bark.com - and dozens more.
Google uses citations to verify that your business is real and where it says it is. The more consistent citations you have across trusted directories, the more confident Google becomes - and the higher it ranks you in local search results.
A good citation appears on a trusted, high-authority directory. It contains your exact business name, address and phone number - matching every other citation perfectly. It ideally includes your website URL and a link back to your site too.
For most local businesses in the UK, being listed on 40 to 60 core directories gives strong coverage. The quality of the directory matters more than volume - a listing on Yell (DR 82) is worth more than ten listings on unknown sites.
Manually submitting to 55+ directories takes 4 to 6 hours and requires navigating dozens of different forms, verification emails and account logins. CitationHQ handles the entire process in one campaign.
CitationHQ submits your business to 55+ UK directories in one campaign. Consistent NAP, proper verification, full results dashboard.
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